Informal Market/Vendor Advocacy

At Cart Agency, we recognize the informal trade sector as a vital thread in the social fabric of South African communities. Informal vendors are more than just entrepreneurs - they are trusted voices, influencers, and champions to the communities they serve.

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The Power of Informal Vendors as Messengers for Advocacy

Informal vendors engage with everyday citizens, communities, and our country daily. They possess a deep understanding of community needs, concerns, and aspirations. By partnering with informal vendors, we can tap into their knowledge, credibility, and influence to amplify advocacy messages and drive meaningful change.

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Our Approach to Vendor-Led Advocacy

We work closely with informal vendors through the provincial Fresh Markets (eg. Tshwane Fresh Market, Joburg Fresh Market, Durban Fresh Market) to develop targeted advocacy campaigns that resonate with the communities they serve. By leveraging their influence and reach, we:

- Amplify advocacy messages on key social issues

- Mobilize communities to act and drive change

- Provide a platform for marginalized voices to be heard

- Foster a sense of community and social cohesion

- Promote health and social wellbeing initiatives

- Drive financial inclusion and economic empowerment

- Foster community development

- Support community-based education and skills development programs

 

If you're looking for a partner to help you tap into the power of informal vendors and drive meaningful change in South African communities, we'd love to hear from you. Get in touch with us to explore how we can work together to amplify advocacy messages and strengthen the social fabric of our communities.